Rider: Sergi Massot
IG: @ridecaviar

Sergi Massot, aka RideCaviar on Instagram, is a force to be reckoned with in the mountain biking world, and it’s no surprise he calls Pemberton—nestled in the heart of Lilwat Nation—home. Known for his love of adventure and passion for shredding trails, Sergi is always on the lookout for the next thrilling ride, and we caught up with him to talk all things bikes, trails, and life on two wheels.
Pemberton's Best Trails and his Favorite Picks
When asked about his local trail system, Sergi lights up. Pemberton isn’t just home to stunning views—it’s got some seriously rad trails too. Sergi spends his days ripping up Pemberton Bike Park and getting technical on Bob Gnarly—his top picks when he wants to push his limits. Whether it's steep descents or wild jumps, these trails offer everything he loves about mountain biking: variety, flow, and a good challenge.
The Bike: Knolly Chilcotin 170
So, what does Sergi ride to conquer these epic trails? He’s been riding the Knolly Chilcotin 170 in RAW Fade for the past month, and he’s absolutely hooked. The Chilcotin 170 is an all-mountain bike designed to handle anything and everything, and Sergi agrees.
"I love this bike because it's so versatile," he says. "It’s an absolute beast on the downs, but it's also surprisingly friendly going uphill, which is great for my enduro sessions."
Sergi’s bike is all about performance. At 5’11”, he rides a Medium frame, which fits him perfectly. The size is spot-on for comfort and control—important when tackling those gnarly Pemberton trails.
What’s So Special About the Chilcotin?
Sergi's enthusiasm for his Knolly Chilcotin 170 is contagious. He’s been riding it for just a month, but it already feels like an extension of himself.
"I ride this bike every day," he says with a grin. "It’s my go-to for everything—from taking my dog out for a lap around the trails to running errands, and of course, tearing up some corners and catching air."
It's the kind of bike that makes every ride feel like an adventure, and Sergi can’t get enough of it. Whether he's tackling big descents or simply cruising around town, the Chilcotin 170 delivers.
Final Thoughts: Why It’s All About the Ride
Sergi’s riding philosophy is simple: Have fun, push your limits, and enjoy the experience. His Knolly Chilcotin 170 isn’t just a bike; it’s his daily companion in the mountains and on the roads of Pemberton. Whether you’re an avid mountain biker or just starting out, Sergi’s journey reminds us all that it’s about the ride—and the stories you collect along the way.
So, next time you’re in Pemberton, keep an eye out for RideCaviar carving through the mountains, chasing that next great adventure. Maybe you’ll even catch a glimpse of him flying through a corner with his dog in tow, living his best life on two wheels.
Follow Sergi’s Adventures:
Keep up with Sergi’s latest rides, trail tips, and bike updates on his Instagram: @RideCaviar.